news

  • Artificial Life Partners With PlayPhone for Distribution [01.24.08]
  • ALHong Kong-based Artificial Life, a provider of mobile 3G technology and applications has announced a partnership with off-deck mobile content distributor PlayPhone to offer their mobile applications, including America's Next Top Model, Big Brother, Bad Girls Club, Tokio Hotel - The Official Mobile Game and the associated wallpapers, screensavers and video mails.

    They are to be available for sale on the PlayPhone website and on third party portals powered by PlayPhone. PlayPhone distributes games and applications directly to consumers via a variety of channels including their own PlayPhone portal, telecom operators, and multiple U.S. retailers including Wal-Mart.

    Games On Deck recently talked to Artificial Life CEO Eberhard Schoneburg about the Hong Kong-based company, its mobile suite, and the company's decision to concentrate on developing content with brands such as America's Next Top Model and the German pop group Tokio Hotel.

    "We are glad to partner with PlayPhone, which owns a remarkable distribution network and is expanding strongly everyday, even as we speak. PlayPhone will help us to reach critical demographics and offer us flexible subscription models which will allow us to tap into an existing pool of subscribers, who are always craving more top quality mobile content! We are excited to be partnering with PlayPhone to offer our content directly to consumers," said Eberhard Schoneburg, CEO of Artificial Life.



    By Mathew Kumar
    2008-01-24 06:00:00